EXPERIENCE
HOGARTH Detroit, MI (Agency evolved through Team Detroit, GTB, and Makerhouse before merging with Hogarth in 2024)
Executive Design Director, North America September 2024 – Present
Lead the design discipline for Hogarth, setting vision, strategy, and standards for creative excellence at scale for clients such as
Ford, Visa, The Coca Cola Company, and others.Define and govern the brand system for the Ford brand globally, ensuring consistency while enabling distinction across sub-brands.
Establish and optimize design processes, including our proprietary Synchronized Branding Process, Strategic Brand Design Process, and Namestorming Process.
Oversee the piloting and implementation of AI and emerging software into design workflows, driving innovation and value for clients.
Collaborate cross functionally and cross agency with strategy, creative, technology, production, and leadership to align brand
solutions with client business goals.
Group Design Director April 2021 – September 2024
Led design strategy for key accounts, including Ford Motor Company and DraftKings Network.
Developed and implemented scalable brand design systems for clients such as DraftKings and Clayton Utz law firm.
Managed multidisciplinary design teams, fostering craft excellence and career development.
Design Director March 2019 – April 2021
Directed strategic brand design for individual projects, from concept through launch for clients such as Ford and Lincoln.
Led project level design teams and managed timelines, resources, and creative quality.
Collaborated closely with strategy, account, and client teams to deliver cohesive, cross channel branding solutions.
Associate Design Director September 2015 – March 2019
Guided teams of designers across cross channel branding and design engagements for clients such as Ford and Lincoln.
Applied design thinking methodologies to brand strategy and experience design challenges.
Contributed to the development of creative approaches, presentations, and client relationships.
Designer October 2012 – September 2015
Conceptualized and designed logos, brand identities, advertising, communications, packaging, storyboards, and pitch materials.
Supported a wide range of clients and industries, including Ford, Lincoln, Detroit Institute of Arts, Eton Academy, Michigan Science Center, and others.
UNIVERSITY OF MICHIGAN, ROSS SCHOOL OF BUSINESS Ann Arbor, MI
Interim Creative Director August 2012 – October 2012
Designer / Art Director July 2008 – October 2012
Oversaw design, messaging, and execution of print, digital, and video marketing materials.
Led a comprehensive rebrand of communications across multiple degree programs and platforms.
Conceptualized, art directed, designed, and produced Dividend Magazine, viewbooks, admissions materials, advertising, digital communications, and video content.
Directed freelance designers to ensure brand consistency and quality.
HOUR MEDIA Royal Oak, MI
Art Director November 2006 – July 2008
Associate Art Director May 2005 – November 2006
Conceptualized, art directed, designed, and oversaw production for regional and national publications.
Clients included Somerset Magazine, DBusiness Magazine, Birmingham Magazine, Mall at Millenia Magazine, Michigan Wine Country Magazine, Flagstar Bank, Comerica Bank, Credit Union ONE, and others.
Senior Advertising Designer October 2004 – May 2005
Advertising Designer July 2003 – October 2004
Supervised a team of two advertising designers while maintaining hands‑on design responsibilities.
Developed advertising and marketing materials for Hour Media publications and external advertisers.
EDUCATION
University of Michigan School of Art & Design
Bachelor of Fine Arts, Graphic Design, Summa Cum Laude
CONTINUING EDUCATION
IDEO U Hello Design Thinking
GTB Human‑Centered Design Bootcamp
College for Creative Studies Web Design (Continuing Education)
CREATIVE ACHIEVEMENTS & INVOLVEMENT
Hogarth Showcase Award Winner Ford SupportBelt, 2025
Transform Awards DraftKings Network, 2023
Gold: Best Development of a New Brand Within an Existing Brand Portfolio
Gold: Best Visual Identity from the Sports & Leisure Sector
Gold: Best Use of Audio Branding
Silver: Best Strategic or Creative Development of a New Brand
Highly Commended: Best Use of a Visual Property
D Show Award Winner 2025, 2024, 2022, 2017, 2014, 2013
GDUSA American Graphic Design Award 2016, 2014
AIGA Member 2012 – 2020
GTB Intern Mentor 2017, 2015